CO/OP

Brown Jordan

Catalog

In an effort to reach a broader audience, Brown Jordan decided to create its first residential catalog and hired CO/OP to make this new project a reality. The aim was to take the products off the page and into the customer's life and home. The images bleed off the page to lead the viewer from the pages of the catalog and straight into picturing these pieces in their daily life.

Brown Jordan

Window Graphics

Copy.

Anyi Lu

Lookbook

For the Fall/Winter 2013 season, the couture shoe brand, Anyi Lu, looked to CO/OP to refresh their entire brand presence. The website, social media assets, and direct mail pieces all stemmed from the design of the lookbook, which, by featuring the model in different moments in time, brought to life the concept that these shoes are comfortable enough to be worn all day.

Anyi Lu

Website Design

Copy

Flywheel

Rebranding + Bus Campaign

Copy.

Boudin

Brand Ads

These in-store brand posters tell the history of San Francisco’s famous sourdough bakery.

Boudin

Breakfast Logo

Logo design and photography promoting new breakfast items. The seal was used on ads, direct mail pieces, and wooden tokens (to be redeemed for free coffee!).

Boudin

New Product Ads

The photography of this new product launch focuses on fresh ingredients and romances the flavors.

Thread Group

IDENTITY + WEBSITE DESIGN

Creative Wood

Website

A true showcase for the furniture, the strength of the Creative Wood website lies is in the simplicity of letting the products become the design. Creative Director: Michael Vanderbyl of Vanderbyl Design.

Design Like Apple

Book Design

It was a fun challenge designing a book that was a nod to Apple's clean aesthetic yet didn't look like it was made by Apple.

USF

School of Buisness MBA Brochure

The design of this brochure uses a metaphor of a satellite camera closing in on the campus, highlighting the advantage of USF’s Bay Area location and its business ecosystem. The prospective student is lead through the pages to imagine himself/herself at the school.

CooperVision

Brand Assets

Working with local watercolor artist, Serena Mitnik-Miller and a photography crew, we created new brand assets for the contact lens company to utilize for their marketing materials. The abstract watercolor functions as visual stimuli—portraying water-like comfort and liveliness with their bright color combinations. The models were styled in white to draw attention to their expression, movements and interactions with the watercolor art.

CooperVision

Social Media Campaign

CooperVision came to us looking for a social media campaign letting people know they have more kinds of lenses than any other brand, so we created the #No2Views contest. To demonstrate how no one sees things in just the same way, each week we’d ask people to share their view of a specific subject (summer sky, road trip, etc) on Instagram for a chance to win a weekly prize. The winning entries were then put up for a vote on Facebook for a vote for a Grand Prize.

Logos

Type

Copy

Books Inc.

PROPOSAL DESIGN

Persol

Brochure

This brochure for Persol Sunglasses takes the reader through the company’s rich history. Based on a larger ad campaign “feel” which implies the sunglasses are more than just a classic look, they also are a feeling.